Integrations

BaseLinker

Multichannel sales manager

BaseLinker is a multichannel sales manager that gathers orders from your store and marketplaces and handles labels, stock levels and automation.

Official site

What is BaseLinker?

BaseLinker is a multichannel sales management platform, now developed under the Base brand. It pulls orders from your store and marketplaces such as Allegro into a single panel, keeps a shared inventory with stock levels, generates courier labels and automates order handling with if-then rules. It does not replace the store; it is the operational layer on top of orders.

How we use it at Koda Plus

We connect BaseLinker to online stores as part of our system integration work, alongside Subiekt and ERP systems. It is part of the stack for the e-commerce store for tyres and wheels built on Medusa, which also sells on Allegro and OLX from a shared warehouse, and for the e-commerce store with an AI customer service agent, whose catalogue syncs with a central warehouse. Our Polish-language blog posts on BaseLinker, Allegro, Subiekt GT and Comarch Optima cover how to connect it and where its limits lie.

When it makes sense

  • You sell through your own store, Allegro, OLX or other marketplaces at the same time
  • Stock levels drift out of sync between channels
  • Your team loses time updating statuses and printing labels by hand
  • You want to automate order handling without building your own system

Frequently asked questions
BaseLinker

  • Does BaseLinker replace an online store?

    No. The store remains where the sale happens, while BaseLinker handles what comes after the order: statuses, labels, stock and documents across many channels at once. To BaseLinker, the store is just one channel alongside the marketplaces.

  • How do I integrate BaseLinker with my online store?

    Popular platforms connect through ready-made integrations, while custom-built stores, for example on Medusa.js, connect through the BaseLinker API. First decide which system is the source of truth for products and stock, then connect the sales channels, and add automation rules last.

  • When is BaseLinker not enough?

    When the logic goes beyond if-then rules: individual B2B price lists, trade credit limits or stock reservation priorities between channels. In those cases a thin custom middleware layer is added, and BaseLinker stays focused on order aggregation and logistics.

Free 15-minute call

Tell us about your project,
we'll tailor the rest to you

A 15-minute call is enough for us to know whether we are a fit for your project.
We start from what you need, not from an off-the-shelf solution.

Contact us

Remigiusz in a navy shirt and glasses
I use iMessage I use WhatsApp
Adrian in a grey turtleneck and glasses
I use iMessage I use WhatsApp