E-commerce platforms

Shopify

SaaS e-commerce platform

Shopify is a subscription e-commerce platform with a ready-made checkout, payments and hosting – a fast launch in exchange for working within its rules.

Official site

What is Shopify?

Shopify is a SaaS e-commerce platform: you pay a subscription and the vendor looks after servers, security, checkout and updates. The storefront is driven by a theme, and extra features come from apps in the Shopify App Store. The trade-off is the platform’s limits – deeper checkout changes in practice require Shopify Plus, and using an external payment gateway instead of Shopify Payments adds a transaction fee.

How we use it at Koda Plus

Shopify handles sales for a ballistic protection manufacturer whose storefront we built in Webflow and connected to Shopify through Storesynk. For a shop selling consumer electronics, home appliances and garden products, synced with a central warehouse, we deployed an AI agent that answers customers in the shop and on Allegro and passes harder cases to the team. We design themes around the brand rather than buying off-the-shelf templates, and when a shop outgrows the platform we move it on – as with a tyre and wheel shop that went from Shopify to Medusa.

When it makes sense

  • A fast sales launch matters most
  • Your sales model fits standard B2C or simple B2B
  • You don’t want to run your own infrastructure
  • Your tech team is small or non-existent

Frequently asked questions
Shopify

  • Can Shopify handle B2B sales?

    At a basic level, yes – company accounts, price lists and payment terms are available on every paid plan, not just Shopify Plus. Unlimited price catalogues, partial payments and deeper checkout changes remain Plus features, though, and unusual per-customer terms often need workarounds.

  • How much does it cost to run a Shopify store?

    The cost is made up of the subscription, paid apps and a transaction fee if you use an external gateway instead of Shopify Payments. With high turnover and many apps, the total can exceed the cost of hosting and developing an open-source shop, so it is worth working it out on your own volumes.

  • Can I move my shop off Shopify later?

    Yes. Products, customers and orders can be exported, but the theme, apps and checkout logic cannot be carried over and have to be rebuilt on the new platform. To keep your Google traffic, old product and category URLs need to redirect to the new ones.

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We start from what you need, not from an off-the-shelf solution.

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